Strategy Session: SAP Marketing Cloud and SAP Service Cloud (Feb 26, 2019)

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Part 1: SAP Marketing Cloud

Join Nicholas Cumins, General Manager of SAP’s Marketing Cloud, to understand the changing role of Marketing in the Me2B era and discover how SAP Marketing Cloud brings together, and intelligently manages, data from across the enterprise to help marketing departments become a trusted source of business by developing deep customer insight, delivering personalized experiences aligned to preference and consent, and continually optimizing the impact and return on marketing activities.

Part 2: SAP Service Cloud

SAP Service Cloud provides you with the tools and insights you need to deliver on your promise to your customers and make every engagement effortless. The SAP Service Cloud solution has what you need to understand the voice of your customer and derive meaningful insight at every touchpoint.

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